Before I was a totally bodacious photographer (Bill and Ted anyone?) I was a geeky, four-eyed, home-schooler with braces, a bad hair cut, itchy sports-bra and pimples. Uh, yeah.

Was I crazy for starting a fashion line right out of highschool? Definitely. But heck, coming from a large family of very loud, very competitive Italians- we aren’t really that normal anyway. I followed my dreams alright and ended up with a masters degree in the School of Hard Knocks. Good times.

I did start a fashion line- and long boring story short-

I was tired of paying for a photographer to shoot my collections each season. “I know what I want, heck, I’m going to figure this out myself!” I remember that first shoot- the camera safely on “auto”, and my fingers shaking with nervousness. Good thing I’m an expert faker.

I remember holding my camera months later thinking- “I LOVE this- the planning, the story, the props- Really Christa, this is what you’re meant to do” I gave up fashion for what I loved the most. I love people, I love making them laugh, I love hearing their stories, I love seeing their faces when they see their photos for the first time.

Now the rest is history.